For start-ups and founders
Your first version, without the open-ended quote
Know what each step costs before you start. Every paid step is credited against the build if you go ahead with us.
1
Free call
Tell us what you're building. You leave with a rough estimate and a straight view on whether we're the right fit.
Free
2
Scoping session
A two-hour working session and a one-page written brief with a range estimate.
AED 500 to 750
Credited in full against any build
3
Discovery sprint
One week: a prioritised feature list, a technical recommendation, a build quote and a timeline.
From AED 3,500
Credited in full against any build
All prices exclude 5% VAT. Complex projects can run higher, and we'll say so on the free call.
Just need a website or store?
Start small, add as you grow
Website
From AED 1,950
One page to ten pages, hosting and SSL included. →
Online store
From AED 4,450
WooCommerce, from 25 products. →
Not sure which?
Take the 3-minute check
Do I need an app or will a website do? →
Launch bundle
Company set-up, domain, email and website at one price
Company set-up is delivered by our partner. We build the website, set up your domain and email and keep it all in your name.
Proof
See what we've built
PropagationBase, our own subscription product, plus labelled sample sites for each package.
Common questions
Who owns the code?
You do. Once the final payment is made, the code and content are yours, and we hand everything over at the end of the project. We sign an NDA before starting, do not retain your data after the project, and can confirm this in writing.
Where is my site hosted?
Your site is hosted with a reputable commercial hosting provider. You can choose to have us manage the hosting or hold the hosting account yourself.
If we manage the hosting, you receive a WordPress login while we retain an admin account for maintenance and updates. You can request a copy of your site or have your domain transferred at any time.
If you manage the hosting, we set up the domain, hosting and email accounts in your name, and you can revoke our access whenever you wish. This option costs more. Either way, your domain is always registered in your name.
How long does a first version take?
Most projects take 4 to 6 weeks to deliver a first version, depending on the requirements and complexity. Once we agree on the scope, we confirm the timeline in writing before you commit.
Can I pay in stages?
Yes. Our standard payment terms are split into three stages:
- at the start of the project,
- when the version is ready for your testing and approval, and
- at launch.
We confirm the payment amounts before work begins.
Not sure where to start?
Book the free call. We'll tell you which step, if any, makes sense.

